Did Steph Curry sign with Nike?
VERDICT
CONFIDENCE
40%
Direct Answer
Steph Curry parted ways with Under Armour after 12 years and became a sneaker free agent. He has worn Nike shoes in recent games, sparking rumors of a potential deal, but no confirmed signing with Nike or any brand has occurred. Speculation includes Nike, Adidas, and Anta as finalists, with massive offers rumored but unverified.
What the Evidence Shows
Curry is in sneaker free agency following Under Armour's financial issues, confirmed by his own statements and reports from early 2026. He has publicly worn Nike shoes like Kobe 11s and Air Jordans during games, fueling speculation, but sources describe only rumors of offers from Nike ($700-800M), Adidas, and Anta without any signing announcement. As of January 2026, no deal is finalized, making the claim of a Nike signing unconfirmed.
Why did Steph Curry leave Under Armour?
Under Armour released Curry as a free agent due to financial difficulties after a decade of growth. Curry stated the parting was in the best interest of both parties amid a tough sneaker industry. This ended their 12-year partnership where he helped sell nearly $1B in merchandise.
What brands are pursuing Steph Curry sneaker deal?
Rumored finalists include Nike, Adidas, and Anta, with Anta in advanced negotiations and able to offer massive sums as the third-largest brand by market cap. Nike's past fumble in 2013 makes a reunion unlikely despite recent shoe wear. No deals confirmed.
Sources & Methodology
- 01
- 02
- 03
truthradar.ai · verified by AI · powered by Perplexity